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RULES FOR SOCIAL MEDIA MARKETING SUCCESS
March 14th at 4:50pm
Social media advertising reaches audiences in a low-cost, impactful, and effective way. Using social media will allow you to reach your target audience, engage with current and potential customers, create brand loyalty, increase website traffic, and drive sales. Every month, there are over two billion active users on Facebook, one billion on Instagram, and 365 million on Twitter worldwide. In the U.S. alone, 77% of the population has a social media account of some kind. Whether it’s to chat with friends, stay connected to people across the globe, or for business and networking purposes, consumers are on social media for a multitude of reasons — and marketers know it. Due to the sheer number…
EMAIL MARKETING FOR SMALL BUSINESS
March 10th at 10:22pm
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. Email marketing helps you increase your brand awareness by getting your email messages into the inboxes of potential new customers. The more consistent your communication is with your email subscribers, the more likely they will be to think of your business when they are looking for your products or services. Apply Now For Small Business…
LEARN HOW TO MANAGE YOUR ONLINE REVIEWS
March 5th at 9:57pm
Online reviews are important because they have become a reference point for buyers across the globe and because so many people trust them when making purchasing decisions… 90% of people first check out online reviews before making a purchase. Online users are used to finding information about both local and international businesses by themselves. Even a simple Google search for a local coffee shop will produce results with reviews on Google+, so the research of credibility can begin there. Also, review sites are getting popular as well. Though customer reviews vary in comprehensibility and accuracy, they have a profound effect…
HOW TO GENERATE MORE LEADS FOR YOUR BUSINESS
February 14th at 7:46pm
Every company wishes it had more customers, and there are only two ways of making that happen. Either you reach out to potential prospects or people come to you. The following ideas can be used by businesses of all sizes and most industries. The key is to test and modify to make them work for your customer base. Apply for Small Business Funding 1. Ask for referrals. Referrals are one of the best ways to get new customers. Take charge by implementing a system for actively soliciting referrals from your satisfied customers. Build referral-generating activity into the sales process. 2. Network. Generate…
GUERILLA MARKETING EXPLAINED AND CREATIVE INSPIRATIONS
February 3rd at 11:33pm
Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service. It is a type of publicity. The term was popularized by Jay Conrad Levinson‘s 1984 book Guerrilla Marketing. In your daily life, you may encounter examples of other business’ guerilla marketing tactics, without even realizing it. Examples include the use of publicity stunts, viral videos, stencil graffiti. This in turn creates buzz about the product being marketed. It is a way of advertising that increases consumers’ engagement with the product or service, and is designed to create a memorable experience. Budget-Friendly What marketers really enjoy about guerrilla…
CREATE YOUR OWN BRAND AND GET NOTICED
January 21st at 7:39pm
Brand creation is about really understanding your business by ascertaining who you are, what you do, how you do it and, most importantly, why you do it. Creating a brand is about creating an emotional connection between you and your customer. Your Brand Is the image you want customers to have of your company.Reflects the way you treat customers and respond to their needs.Is how customers experience your business. Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. There…
HOW TO SELL ON AMAZON
January 16th at 11:00pm
Even if you already have your own website and e-commerce store you may want to consider expanding your distribution into Amazon. You’ll be able to reach more potential customers and increase sales of first-time customers who may be leery of shopping on a lesser known website. Once they purchase your product on Amazon and get to like your product and trust your brand you can move them into shopping through your own online store. How to Open an Amazon Account Step 1: Go to Services.amazon.com.Step 2: Scroll down and click the “Selling on Amazon” link .Step 3: Select between “Sell…
THE FUTURE OF SOCIAL MEDIA
January 10th at 12:01am
Social media is constantly evolving and it’s exciting to think about what it will look like in just a few years time. Of course, this means that the world of Social Media Monitoring has to keep up with the demands of social media users as brands continue to modify their strategies once new trends emerge. Influencer marketing is on target to become a 10 billion dollar industry. The rise in influencers across all social networks, but especially YouTube, Instagram, and Snapchat highlight how the millennial and Gen Z generations are embracing influencers wholeheartedly. There are influencers in every industry that…