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HOW TO SCALE A BUSINESS
January 31st at 7:28pm
Scalability is about capacity and capability. Scaling a business means setting the stage to enable and support growth in your company. It means having the ability to grow without being hampered. It requires planning, some funding and the right systems, staff, processes, technology and partners. Does your business have the capacity to grow? Will your business systems, infrastructure and team be able to accommodate growth? Companies scale their business when their revenue increases while their operating costs remain low. If a company increases their revenue but increases their costs at the same rate, then that business is not scaling. Setting proper goals is necessary for anyone who’s serious about…
The Reasons Why Big Banks Say No to Businesses
January 31st at 3:07pm
Banks can offer funding to small business owners, but they have to meet all of their strict qualifications and get past their tough restrictions. Even if you run a successful business, you could still have your funding application rejected when you don’t meet all of those high expectations. Find out what things get banks to turn away small business owners, and what funding alternative you can turn to. You Don’t Have Good Credit Your business credit score is one of the first things that banks will take a look at when you apply for funding. So, if your overall score…
10 GREAT RESOURCES FOR SMALL BUSINESS OWNERS
January 28th at 9:21pm
As your business changes, you might start to look for advice on how to handle the inevitable unknowns. Here’s a roundup of resources that should point you in the right direction: whether you’re looking to get a question answered, a skillset solidified, or a mentor onboard. There are lots of places to turn for small business advice. 1. Meetup.com Meetup.com makes it easy to find local groups of entrepreneurs, whether they’re operating in your industry or talking through specific issues. Browse topics like Small Biz (over 4 million members and more than 10,000 meetups!) and Small Business Owners to find award-winning meetups near you. 2. Small Business…
How to Use Marketing to Grow Your Business
January 26th at 3:04pm
You want your business to grow. You want to increase your audience and entice more customers to come through your front doors. You want to get more partnerships and agreements between other up-and-coming businesses in the community. You want to make enough profits that you can eventually expand, whether that be with a bigger line of services or a new location across town. This type of growth can be organic, but it will likely be slow and steady. If you want to speed up the process, you’re going to need to intervene. That’s where digital marketing comes in. Find out…
TURN FIRST TIME CUSTOMERS INTO REPEAT CUSTOMERS
January 23rd at 10:00pm
Marketers tend to focus too heavily on acquisition. which turns out to be a costly mistake. With acquisition costing six to seven times more than retention, the only path to sustainable growth is a commitment to keeping your customers around. Taking new customers from their first purchase to their second can be a hurdle. But with each additional purchase, you can be more and more confident that your customer is here to stay. In fact, customers who have made two purchases in the past are nine times more likely to convert than new shoppers, Attracting a customer to buy from…
CREATE YOUR OWN BRAND AND GET NOTICED
January 21st at 7:39pm
Brand creation is about really understanding your business by ascertaining who you are, what you do, how you do it and, most importantly, why you do it. Creating a brand is about creating an emotional connection between you and your customer. Your Brand Is the image you want customers to have of your company.Reflects the way you treat customers and respond to their needs.Is how customers experience your business. Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. There…
Everything You Need to Know About Business Credit
January 20th at 3:01pm
You need to show your consumer credit report to get through significant financial decisions, like applying for a mortgage or buying a car, and the report’s score determines the outcomes of those decisions. A low number gives you contract restrictions, high cost of working capitals, and sometimes, outright rejections. Business credit is not too different. Read ahead to find out more. What Is Business Credit? The average person deals with consumer credit. As an entrepreneur, you have to deal with business credit, too. Business credit is the official track record of your operation’s credit history and the assessment of its…
THE MOST POWERFUL BUSINESS WOMEN IN AMERICA
January 18th at 2:37pm
The number of women-owned businesses increased nearly 3,000% since 1972. Not only that but between 2017 and 2018 women started an average of 1,821 new businesses per day in the U.S. Here are other facts: More than 11.6 million firms are owned by women, employing nearly 9 million people, and generating $1.7 trillion in sales as of 2017.Women-owned firms (51% or more) account for 39% of all privately held firms and contribute 8% of employment and 4.2% of revenues.Businesses owned by women generate $3.1 trillion in revenue. Here are some of the most powerful business women in the USA today to…