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The Best Way to Scale Up Your Store
February 17th at 4:52pm
You are planning on setting your entrepreneurial sights higher. You want to bring your business up to another level, either by expanding your products/services or by adding another location to your brand. You’re trying to scale up. If this is true, you have to watch out for one mistake: trying to scale too quickly. Why Should You Take It Slow You’ve heard the saying: “Slow and steady wins the race.” That motto is true when it comes to business expansion. Trying to race through the process and scale up as quickly as possible could backfire. If you’re not careful, you…
HOW TO GENERATE MORE LEADS FOR YOUR BUSINESS
February 14th at 7:46pm
Every company wishes it had more customers, and there are only two ways of making that happen. Either you reach out to potential prospects or people come to you. The following ideas can be used by businesses of all sizes and most industries. The key is to test and modify to make them work for your customer base. Apply for Small Business Funding 1. Ask for referrals. Referrals are one of the best ways to get new customers. Take charge by implementing a system for actively soliciting referrals from your satisfied customers. Build referral-generating activity into the sales process. 2. Network. Generate…
IS YOUR BUSINESS READY FOR FINANCE GROWTH?
February 13th at 8:24pm
Growth is crucial to the long-term survival of a business. It makes it easier to acquire assets, attract new talent and fund investments. It also drives business performance and profit. Many business owners appreciate that growth is an essential part of building a sustainable business. They also know that trying to grow too fast has been the downfall of many small businesses over the years. The first step is to work out how much financing you’ll need based on your overall business growth plans. Next, meet with your financial partners early on to discuss your plans and brief them about…
How to Build a Startup in the State of Texas
February 13th at 4:49pm
You’ve heard the saying: “Everything is bigger in Texas.” The state itself is the second biggest in the United States, only getting inched out by Alaska. It has the second largest population in the country, sitting just behind California. It’s filled with big cities like Austin, Dallas, San Antonio, Houston and Fort Worth. And it seems to be a point of pride that Texans always manage to bring everything a size up, whether it’s the size of their buildings, steaks or football games. Even small businesses can’t stay small for long in the Lone Star State. If you want to…
BUSINESS CONSULTING OPTIONS
February 11th at 10:13pm
A small business consultant works with clients on strategy, planning and problem solving, and helps clients develop business skills and knowledge. These topics range from designing a business model or marketing plan, to determining which marketing techniques to use and how to use them. Small businesses have plenty of reasons for considering small business consulting—small business consultants can help you save time and money, provide specialized advice, navigate changing workloads, and plan for the future, among other things. Some consultants are more like mentors and advisors, who work with small business owners on broad planning and strategy work. Others provide more specific, specialized services as subcontractors.…
BEST WAYS TO MANAGE SMALL BUSINESS DEBT
February 7th at 10:31pm
Businesses, like individuals, sometimes suffer from too much debt. Taking on the right amount of debt – and at the right time – can mean the difference between a business that struggles and one that succeeds. According to the U.S. Small Business Administration (SBA), roughly 50 percent of small businesses fail within their first five years, largely because of insufficient capital, poor credit arrangements and too much debt. If your monthly income and expenditure have become unbalanced, take a step back to look at where the extra expenses are creeping in. You can then make adjustments to your budget so that you can plan…
IS A BUSINESS LINE OF CREDIT RIGHT FOR YOUR COMPANY?
February 5th at 10:18pm
A business line of credit is a type of small-business funding that provides flexibility that regular business funding doesn’t. With a business line of credit, you can borrow up to a certain limit — say, $100,000 — and pay interest only on the portion of money that you borrow. Clearly, most businesses need a better understanding of where capital can be obtained quickly and inexpensively. This is where a business line of credit can help. APPLY FOR A BUSINESS LINE OF CREDIT Small Business Line of Credit Advantages A credit line works like a credit card, offering you fast, easy access to cash. You can tap…
GUERILLA MARKETING EXPLAINED AND CREATIVE INSPIRATIONS
February 3rd at 11:33pm
Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service. It is a type of publicity. The term was popularized by Jay Conrad Levinson‘s 1984 book Guerrilla Marketing. In your daily life, you may encounter examples of other business’ guerilla marketing tactics, without even realizing it. Examples include the use of publicity stunts, viral videos, stencil graffiti. This in turn creates buzz about the product being marketed. It is a way of advertising that increases consumers’ engagement with the product or service, and is designed to create a memorable experience. Budget-Friendly What marketers really enjoy about guerrilla…