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RETURN POLICIES FOR E-COMMERCE
May 26th at 11:43pm
Good return policies strike a balance between bolstering consumer trust in your products and minimizing profit loss. Your return policy isn’t just a box to tick off—it actually says something about your brand. If your policy is too strict, it engenders doubt in your products and you. Too complex, and it puts up roadblocks to purchase. Too technical sounding and you seem duplicitous. Customers expect at least 30 days to return an online purchase. But only 5% of shoppers say they return online orders more than 30 days after purchase. Being lenient with return time limits (e.g., a 60-day vs. 30-day policy) can actually decrease returns by creating less urgency…
HOW TO HAVE THE BEST CUSTOMER SERVICE
May 19th at 2:14pm
Investing in customer service is key to long-term business success. You may have a fantastic product, but if your customer service is unhelpful, unreliable, or just plain hard to get in touch with, folks will hear about it, and you’ll lose customers over it. Good customer service doesn’t just happen overnight, and it’s harder to achieve than you may think – but it’s certainly not impossible. 9 Tips for Providing Excellent Customer Service Know Your Product or Service. To provide good customer service, you need to know what you’re selling, inside and out. Be Friendly. Customer service starts with a smile. Say…
BRILLIANT QUOTES FROM LEE IACOCCA
May 12th at 2:04pm
Lee Iacocca is an American automobile executive best known for spearheading the development of Ford Mustang and Pinto cars, while at the Ford Motor Company in the 1960s, and then later for reviving the Chrysler Corporation as its CEO during the 1980s. He served as President and CEO of Chrysler from 1978 and additionally as chairman from 1979, until his retirement at the end of 1992. Iacocca was a passionate advocate of U.S. business exports during the 1980s. Here are quotes that can inspire you to use your time in a wise manner so that you may live your dreams. 1. “Get all the education you can, but then by God, do something.…
MEET THE OPRAH EMPIRE
May 5th at 1:57pm
Oprah Winfrey is a media mogul, philanthropist, and talented actress. Her current net worth is about $2.9 billion, according to Forbes As the chairman and CEO of OWN, she oversees an expanding channel that’s now available in 82 million homes. Jointly owned by Winfrey and Discovery Communications, OWN has nearly doubled its prime-time viewership since it launched four years ago, driven by hits such as the reality show Iyanla: Fix My Life and the Tyler Perry drama The Haves and the Have Nots. OWN has now grown into a cable success story, with an average of 539,000 prime-time viewers—not too…
NO INVENTORY BUSINESSES
April 28th at 1:43pm
Most people who want to start an online business are hesitant to sell physical products online because they have a false impression that you have to store and ship all of your own products. But did you know that you can run a successful ecommerce business without carrying any inventory at all? In fact, it’s pretty straightforward to run a full blown online store without worrying about storing or shipping anything physical at all. There are several ways to start and run a business online and have the inventory and shipping details handled by someone else. By opening a dropshipping business, you ensure one headache, that…
SAN FRANCISCO SMALL BUSINESS
April 21st at 1:33pm
Due to its progressive attitude and proximity to Silicon Valley, the Bay Area is ripe for hosting cool, new businesses. Picture perfect with spectacular ocean views, including the Golden Gate Bridge, San Francisco is a magnet for tourists, new residents and industry pioneers. If your dream is to launch a business in the Bay Area or elsewhere in San Francisco, now is the time. Here are four of many good reasons. The Bay Area City never sleeps With its beautiful bay, San Francisco could probably be nicknamed Bay City. Not to be mistaken for Bay City in Michigan, San Francisco Bay is called the Bay Area. Like Los Angeles, Chicago,…
RESTAURANT BUSINESS IN CALIFORNIA
April 14th at 1:23pm
The Restaurant industry in California has experienced considerable growth in recent years as revenue has climbed at an annualized cost of 2.2%. Industry revenue now sits at an estimated $71.0 billion in California, the highest restaurant revenue of any state in the country. The industry has benefited from rising disposable income and a growing number of affluent households that can afford dining out regularly. Moreover, the prevalence of food truck culture in cities across California has created tremendous opportunity for new entrants in the market. General economic facts In high occupancy cost areas such as the San Francisco Bay area,…
THE MOST CELEBRATED AMERICAN ENTREPRENEURS IN HISTORY
March 31st at 11:50pm
America is known as a melting pot of nationalities and cultures, and it has quickly become one of the most innovative nations to date. With driven natural-born citizens and immigrants, America is one of the most successful countries in terms of entrepreneurship. Andrew Carnegie, Henry Ford, Oprah Winfrey, Bill Gates, and Larry Page are among the most celebrated American entrepreneurs in history. 1. Andrew Carnegie Andrew Carnegie was an American entrepreneur who actually immigrated from Scotland. Born into the lower class, Carnegie and his family immigrated to Pennsylvania, where they lived a better lifestyle. Carnegie later founded the Carnegie Steel Company, growing it to become…