CREATING A FASHION BRAND

September 9th 2013 at 9:37pm Published by firstdownadmin

Fashion brand is a retail or wholesale setup which sells pret-a-porter (ready-to-wear) clothing or accessories, whereas Fashion Label is basically a setup run or founded by a Fashion Designer and mostly caters clients with customisable garments, i.e. made-to-measure.

If you are ready to start a fashion business (whether part-time or full-time) consider these key points for starting a successful clothing brand or clothing line from scratch.

How to Start a Fashion Brand in 10 Steps: Step-by-Step Guide

1. Identify a need in the market. 
2. Develop a business plan. 
3. Identify your target audience. 
4. Start designing. 
5. Find a clothing manufacturer. 
6. Choose a brand name, logo, and market profile. 
7. Choose a price point for your items. 
8. Begin the marketing process.