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CREATING A FASHION BRAND

September 9, 2013 9:37 pm Published by Leave your thoughts

Fashion brand is a retail or wholesale setup which sells pret-a-porter (ready-to-wear) clothing or accessories, whereas Fashion Label is basically a setup run or founded by a Fashion Designer and mostly caters clients with customisable garments, i.e. made-to-measure.

If you are ready to start a fashion business (whether part-time or full-time) consider these key points for starting a successful clothing brand or clothing line from scratch.

How to Start a Fashion Brand in 10 Steps: Step-by-Step Guide

  1. Identify a need in the market. 
  2. Develop a business plan
  3. Identify your target audience. 
  4. Start designing. 
  5. Find a clothing manufacturer. 
  6. Choose a brand name, logo, and market profile. 
  7. Choose a price point for your items. 
  8. Begin the marketing process.
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